blogs
A closer look at the fabrics, details, craftsmanship, and principles behind the garments we make, from choosing the right cloth to the finishing touches that define a well-made shirt.
Most collar problems start at checkout, not in the wash. Here's the three-minute method our fitters use to get a neck measurement you can actually trust.
2 July 2026 · 5 min read
Spread, point, button-down, club — the names get thrown around a lot, but each collar shape changes how a shirt sits, ties, and photographs. Here's the difference in plain terms.
18 June 2026 · 6 min read
A collar that curls, wilts by noon, or sits crooked isn't a lost cause. Here's what's usually going wrong, and what actually fixes it.
4 June 2026 · 5 min read
The cut of a shirt gets most of the attention, but the fabric decides how it wears, wrinkles, and ages. A plain guide to the three weaves you'll see most often.
21 May 2026 · 6 min read
Most people iron a shirt collar last, flat, and face up — which is backwards. Here's the sequence that actually gets a collar to hold its shape.
7 May 2026 · 5 min read
Made-to-measure gets used loosely to mean anything slightly customised. Here's what it actually means, what it costs in time, and who it's genuinely worth it for.
23 April 2026 · 6 min read
A dress shirt doesn't need dry cleaning to last, but it does need a bit more care than a t-shirt. Here's the routine that keeps a collar in shape for years, not months.
9 April 2026 · 5 min read
The modern soft collar is a fairly recent invention. Before it, men wore separate, starched collars that could — and did — cause real injury. Here's how we got from there to here.
26 March 2026 · 7 min read
Starch has a reputation problem — seen as either essential or old-fashioned, depending who you ask. Here's what it actually does to fabric, and how to use it without damaging a collar.
12 March 2026 · 4 min read